How Much Does an In-Ground Pool Cost? A Guide to Pool Pricing and What’s Included
One of the first questions homeowners ask when considering a new swimming pool is simple: How much does an in-ground pool cost?
The answer depends on the pool size, shape, features, equipment, site conditions, and other project-specific factors. But knowing the total price of a pool can be difficult when a builder provides one large number without showing what is included or how individual selections affect the final cost.
Subs For Pools takes a different approach.
The company was founded by pool industry experts with decades of experience, including a founder who ranked among the Top 25 Pool Builders in the U.S. for more than 15 years and has built more than 10,000 pools in Texas.
Instead of asking homeowners to sit through sales meetings before they can understand pricing, Subs For Pools provides a price and design tool where homeowners can select a pool type, size, features, and equipment and see how their selections affect the total price.
What Determines the Cost of an In-Ground Pool?
There isn't one single price that applies to every pool.
The cost depends on the choices made during the design process as well as conditions at the property.
Subs For Pools allows homeowners to start with several fundamental decisions:
• Pool type
• Pool shape
• Pool size
• Spa options
• Water features
• Fire features
• Lighting
• Outdoor structures
• Outdoor kitchens
• Interior finishes
• Pool equipment
• Automation options
The purpose of showing these choices individually is to allow homeowners to understand how each selection affects their total and allows the homeowner to control the budget and what they spend.
What Is Included in the Base Pool Price?
When a homeowner selects a pool size through the Subs For Pools design process, the base price includes a detailed list of construction components and equipment.
The listed base-price inclusions include:
• Excavation with a full-size machine and removal of dirt on the day of excavation
• Temporary fencing in the access area
• Replacement of up to two sections of fence and one self-closing, self-latching gate
• Reinforcement steel
• Gunite meeting or exceeding ISPSC 2024 guidelines
• Concrete equipment pads
• VGB-compliant main drain with dedicated suction
• Dual main drain with pebble top
• Skimmer
• Marine-grade silicone between the pool and skimmer throat
• Six pool returns
• Water stops on returns
• 340 sq.ft. Cartridge Filter
• Variable-speed 1.85 hp pump
• Speed Set controls for the pump
• 300-watt transformer
• LED low-voltage pool light and light switch
• Electrical hookups with GFCI breakers for pumps
• 360 degree Bond wire
• White, blue, grey, or Verde pebble interior
• 6-inch glass waterline tile
• Polymer-modified mortar
• Grout
• Travertine or Marble Coping
• In-line chlorine tablet feeder
• 400 square feet of concrete decking
• Tanning shelf
• 6-foot bench
• 150 feet of area drains
• Start-up and Pool School
• Basic pool maintenance equipment
• Sodium tetraborates
• Pool-water balancing during the 90 days of free maintenance in selected areas
The exact inclusions are presented before homeowners move on to additional options.
What Pool Features Can Add to the Cost?
After selecting a pool size and shape, homeowners can customize the pool.
Available options include several categories of features.
Spa Options
Homeowners can choose from options such as:
• Raised Spa: A raised spa can incorporate a spillway that also functions as a visually striking water feature.
• Integrated / Flush Spa: An integrated spa sits at the same level as the pool and provides a sleek design that blends with the pool.
• Spa Spillways: A spillway allows water to flow from the spa into the pool, adding movement and sound.
Water Features
Subs For Pools lists several water-feature options, including:
• Sheer descents
• Bubblers and/or gushers
• Mini jets
• Natural water features
• Travertine scuppers
• Fan sprayers/aerotors
Each feature serves a different design or functional purpose.
Outdoor Living Features
Additional options include:
• Fire features
• LED lighting upgrades
• Outdoor structures
• Outdoor kitchen packages
• Fire and water bowls
The goal is to allow homeowners to decide which features matter to them instead of automatically including upgrades they may not want.
How Does Transparent Pool Pricing Work?
The Subs For Pools design process is built around showing the cost of individual selections.
For example, a homeowner can:
1. Choose a pool type.
2. Select a shape.
3. Select a size.
4. Review the included base price.
5. Add features.
6. See the price update.
7. Remove features if the total becomes higher than the desired budget.
8. Review the complete build.
9. Save and share the design.
Every selection goes into a shopping cart with a clear total.
The homeowner receives a copy, and the Subs For Pools team receives a copy as well.
Can You Change Your Pool Design?
Yes. According to Subs For Pools, homeowners can update their design anytime before permits are submitted.
That gives homeowners an opportunity to review their selections and adjust the design before moving forward.
What Makes Subs For Pools Different?
Subs For Pools was created around the idea that homeowners should have more control over the pool-buying process.
The company says it controls the quality and pricing of the pools while utilizing experienced in-house crews along with a select group of trusted and carefully screened partners.
Its approach emphasizes:
• Transparent pricing
• No upselling
• No pressure to upgrade
• Itemized options
• Homeowner control over the budget
• A design tool that updates pricing in real time
• Vetted pool builders
• Clear explanations of potential additional costs
Rather than requiring homeowners to negotiate for a lower price, Subs For Pools states that its pricing is fixed and non-negotiable.
Frequently Asked Questions About Pool Cost
What is included in the base pool price?
The base price includes excavation, structural components, equipment, decking, coping, interior options, a tanning shelf, a bench, drains, startup, Pool School, and other listed components.
Can I remove features if my pool design costs too much?
Yes. The design process allows homeowners to add or remove features and revise their pool plan.
Are permits included?
City and county permits and certain city requirements are not included. As every city and county have different fee's and requirements.
Can underground utilities increase the cost?
Yes. If an underground utility needs to be rerouted, additional costs may apply.
Can I finance part of my pool?
Yes. Homeowners can finance the full build or a portion of the project, depending on their approval and desired monthly payment.
Can I see my pool price before meeting with a builder?
Yes. The Subs For Pools design tool allows homeowners to explore pricing and save their cart without paying or scheduling a consultation.
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